Markus
Breitenecker

CEO

ProSiebenSat.1 Puls 4
© Gerry Frank

20.09. 12:25

Content & Commerce

1968              Born in Vienna, Austria

1992              Law Degree at the University of Vienna (graduated top 4% of the year)

1996              CEO of ‘The Weather Channel’; Düsseldorf, Germany

1997              Head of Sales and Public Media Policy at Kabel1 (channel of ProSieben Media AG); Munich, Germany

Since 1998    CEO of ProSiebenSat.1 PULS 4 (Vienna, Austria)

1998              Launch of ProSieben Austria

2004              Launch of the first Austrian editorial program windows on ProSieben Austria: AustriaNews

2008              Launch of what is now Austria’s largest private TV station: PULS 4 (SoV ahead of RTL Austria)

2013              Named ‘Media Manager of the Year’ (again in 2017)

2014              Launch of bestselling and award winning prime time show ‘2 Minutes 2 Million – The PULS 4
                          start-up show’ and 7Ventures Austria

2015              Additionally responsible for CEE footprint of ProSiebenSat.1 Media SE (Hungary, Rumania, etc.)

2016              Launch of international digital festival “4GAMECHANGERS”

2017              Acquisition of Austrian TV broadcast group ATV, pushing ProSiebenSat.1 PULS 4 to the No.1 position among
                          all TV-Groups in Austria (SoV 27.5% vs. 14% RTL Group)

2017              Launch of streaming product “ZAPPN”, with more than 2.5m downloads in Austria

2018              Publishing of the bestselling book “Change the Game” co-written with Corinna Milborn2019 

2019              Launch of 24/7-live-news channel “PULS 24”

2023              Launch of Austria’s SuperStreamer “Joyn” in Austria with +30% usage vs. ZAPPN